We are living in truly challenging times. Amidst a global pandemic and the effects of systemic racism and inequality dating back centuries coming to a head in our communities nationwide, our differences are dividing us when we should be working together to bring about needed change. Now is the time to come together as a healthcare profession to enact meaningful change within our workplaces, so we can create a more inclusive environment for those we serve, and in turn, make our world a better place.

Above (left to right) Össur Orthotics Clinical Specialist Johnny Matthews, SPS' SW Regional Sales Manager Brendan Erickson, SPS' Marketing Clinician Liz Hillen M.Ed., CPO, LPO and Össur Orthotics Clinical Specialist Steve Hoover.

In this episode of The Clinical Minute, Sam Brouillette, CP, CFo, and SPS Manager of Clinical Education provides a quick overview of low to medium, and medium to high density liners from ALPS. 

Every year, a new think piece is published extolling the death of emails to trendier communication channels like Slack, IM, or SMS messaging. Sometimes we wish this were true, like when we look at our inbox on Monday mornings, but studies on consumer preferences tell a different story. In a 2017 SendGrid-commissioned study, Egg Strategy found that 74% of respondents chose email as their preferred communication method for company interactions. It’s easy to imagine why. Emails help us organize our lives, search past communications, and are easily accessible by laptop, smartphone, tablet, and even smartwatch. Consider investing in email marketing to promote your brand, improve patient engagement, and establish a solid communication channel.

If your clinic is overflowing with referrals, you may wonder why you need a website. But according to a 2018 consumer study conducted by doctor.com, 81% of patients still conduct online research on providers they are referred to. When patients are searching for your clinic online, you want to meet their expectation and provide a great first impression. Furthermore, having a website can improve your online reputation, streamline patient check-ins, open the door to analytical insights, and provide advertising opportunities. Here is what you need to know to get started.

Around 2 million people in the United States are considered amputees. Each year 185,000 people undergo amputation surgery, according to the Amputee Coalition. No two situations are the same. A limb may be amputated because of an accident, injury, illness, or disease. Other limb differences are due to the way a person’s body formed in the womb, which is sometimes described as “congenital amputation.”

Marketing an orthotic and prosthetic clinic can be a challenge. Unlike other businesses that can market to a wide audience, O&P’s target demographic is more niche. The wants and needs of your target audience are different than the general population, so traditional marketing tactics, like billboards and newspaper ads, are less effective. It’s time to forget impersonal advertising and look to more digital channels. By choosing to go digital, you can:

Blatchford’s Elan^IC microprocessor hydraulic ankle arrived at SPS after much anticipation on Monday, July 27^th. We think you’re going to like this new addition to our inventory. In this episode of The Clinical Minute, Sam Brouillette, CP, CFo, and SPS Manager of Clinical Education outlines exciting features of Blatchford’s newest prosthetic technology.

In the latest The Clinical Minute, Sam Brouillette, CP, CFo, and SPS Manager of Clinical Education provides an overview of ALPS gel formulas and fabrics.

This week, we catch up with Michael Shanks, Purchasing / Inventory Supervisor at Snell Prosthetics and Orthotics. With over 5 years of experience purchasing for Snell P&O’s ten locations, Shanks has become highly effective at optimizing shipping lanes and maximizing efficiencies. We called up Shanks to see if he had tips to share for purchase managers and associates to keep their clinics well-stocked.