Marketing an orthotic and prosthetic clinic can be a challenge. Unlike other businesses that can market to a wide audience, O&P’s target demographic is more niche. The wants and needs of your target audience are different than the general population, so traditional marketing tactics, like billboards and newspaper ads, are less effective. It’s time to forget impersonal advertising and look to more digital channels. By choosing to go digital, you can:
Blatchford’s ElanIC microprocessor hydraulic ankle arrived at SPS after much anticipation on Monday, July 27th. We think you’re going to like this new addition to our inventory. In this episode of The Clinical Minute, Sam Brouillette, CP, CFo, and SPS Manager of Clinical Education outlines exciting features of Blatchford’s newest prosthetic technology.
This week, we catch up with Michael Shanks, Purchasing / Inventory Supervisor at Snell Prosthetics and Orthotics. With over 5 years of experience purchasing for Snell P&O’s ten locations, Shanks has become highly effective at optimizing shipping lanes and maximizing efficiencies. We called up Shanks to see if he had tips to share for purchase managers and associates to keep their clinics well-stocked.
SPS President Regina Weger interviews Traci Dralle, President of Fillauer and President-elect of the American Orthotic & Prosthetic Association (AOPA). In this episode, Traci discusses how Fillauer has navigated the pandemic, changes this year to the AOPA National Assembly, and new offerings to AOPA members.
A study conducted by Hanger’s IMPACT series has been published in the American Journal of Physical Medicine and Rehabilitation. The study was conducted by Shane Wurdeman and Taavy Miller, members of Hanger Clinic’s Clinical and Scientific Affairs Department, along with researchers from the University of North Carolina at Charlotte’s Department of Health.
The fourth episode of the SPS Check-in is here! In this video, SPS President Regina Weger interviews the President of Snell P&O, Frank Snell, CPO, LPO, FAAOP. Frank describes his experience with running a business through the COVID-19 pandemic and lends words of encouragement for other O&P businesses struggling during this time.
Today, we’re going to look at the Valve Integrated Pump (VIP) from ALPS. The VIP is a passive, one-way valve that draws air out of the socket using the user’s weight during heel strike and exhausts the air during swing phase. The VIP works with the patient’s movement to provide continuous total contact and even weight distribution.
Welcome to another episode of the SPS Check-in! In this video, SPS President Regina Weger has a chat with our VP of Procurement Eric Craig. Eric shares his thoughts on managing the SPS supply chain during a pandemic and what customers can expect on the SPS Online Store.